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Digital Marketing Analytics: Tracking, Attribution and AI-Informed Insights

Table of Contents Introduction: The Digital Marketing Rise of Analytics What Does Digital Marketing Analytics Entail? Tracking: The Importance of Data Tracking Attribution: Who Gets the Right Credit for Success? Artificial Intelligence and Marketing Insights Digital Marketing Analytics Tools Performance Metrics Every Marketer Should Know Reporting and Data Visualization Real-Life Example: From Data to Business… Continue reading Digital Marketing Analytics: Tracking, Attribution and AI-Informed Insights

Influencer Marketing in Indian Cities: Local Talent, Global Reach

Table of Contents Introduction: The Rise of Influencer Marketing in India What is Influencer Marketing and Why Do We Need It? The Evolution of Influencer Marketing in Indian Cities The Strength of Regional Talent: Small Towns, Big Impact International Brand Exposure: Global Indian Fame Opportunities for Marketers and Students How to Choose the Right Influencer… Continue reading Influencer Marketing in Indian Cities: Local Talent, Global Reach

Zero-Click Searches & SGE: What Marketers Need to Know

These days, when we ask Google a question like “best digital marketing course in Mohali” or “Google Ads features 2025,” we often don’t have to click on any result to get the answer. This is known as a Zero-Click Search. A major reason for this change is Google SGE (Search Generative Experience) — an AI-based… Continue reading Zero-Click Searches & SGE: What Marketers Need to Know

Google Ads Automation: Latest Features and Ways to Achieve Better ROI

Table of Contents Introduction What is Google Ads Automation? Latest Features of Google Ads Automation (2025 Update) How to achieve better ROI with Google Ads Automation? Why is DDI Mohali the best choice for learning Google Ads Automation? Other Courses Offered at DDI Mohali Conclusion FAQs Introduction Google Ads has always been a powerful tool… Continue reading Google Ads Automation: Latest Features and Ways to Achieve Better ROI

Social Media Video Trends: Reels, Shorts, and New Ways to Boost Engagement

Table of Contents Introduction: Why Video Content Is the Future The Rise of Short-Form Video: Reels and Shorts Video Trends for Brands and Marketers AI and Personalization in Reels and Shorts Strategies to Increase User Engagement DDI Mohali: A Leading Institute for Social Media Marketing Social Media Courses and Live Projects Career Opportunities in Video… Continue reading Social Media Video Trends: Reels, Shorts, and New Ways to Boost Engagement

The Rise of AI in SEO: How Tools Like ChatGPT and Gemini Are Changing Search

Table of Contents Introduction: The Thunder of AI in SEO Traditional SEO vs AI-Driven SEO What are ChatGPT and Gemini? Use of ChatGPT in SEO How is Gemini Changing the Future? Changes in Keyword Research Due to AI Tools Impact of AI on Content Creation and Automation Voice Search, Visual Search, and AI SEO AI-Powered… Continue reading The Rise of AI in SEO: How Tools Like ChatGPT and Gemini Are Changing Search

AI-Powered Content and Campaign Automation: The Future of Digital Marketing

Table of Contents Introduction: Why AI is Changing Digital Marketing What is AI-Powered Content? Why Should You Automate Your Campaigns? AI Marketing Tools Every Marketer Must Learn How DDI Mohali Prepares Students for AI-Powered Marketing How Content Automation Actually Works Career Growth with AI in Digital Marketing DDI Mohali Courses with AI Integration Scholarships and… Continue reading AI-Powered Content and Campaign Automation: The Future of Digital Marketing

Digital Marketing Institute: Digital Marketing Certification Online

Table of Contents Introduction What is a Digital Marketing Institute? Why is Digital Marketing Certification Online Important? DDI Mohali: India’s Leading Digital Marketing Institute Courses Available at DDI Mohali Digital Marketing Certification Online at DDI Mohali Career Benefits of DDI Mohali’s Certification Why Choose DDI Mohali Over Other Digital Marketing Institutes? Frequently Asked Questions (FAQs)… Continue reading Digital Marketing Institute: Digital Marketing Certification Online

Mastering Generative AI Digital Marketing

Table of Contents Introduction: The Future of Marketing with Generative AI Why Generative AI Marketing is Revolutionizing the Industry The Growing Demand for AI-Savvy Marketers Comprehensive Generative AI Marketing Curriculum at DDI Mohali Why Choose Digital Discovery Institute (DDI Mohali)? Program Details and Enrollment Information Career Opportunities After Generative AI Digital Marketing Training Conclusion: Lead… Continue reading Mastering Generative AI Digital Marketing

Content Creation Complete Guide at DDI Mohali

What Is Content Creation? The Complete Guide In the ever-evolving world of digital marketing, content creation is the backbone of online visibility and brand success. Businesses, influencers, and students learning at DDI Mohali (Digital Discovery Institute, Mohali) are all witnessing how powerful content can shape careers and drive growth. But what does content creation really… Continue reading Content Creation Complete Guide at DDI Mohali

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Setting the benchmark in the Digital Marketing Industry, Digital Discovery Institute is the most innovative training center strategically located in Mohali. We deliver classroom and online digital marketing training across India covering SEO, PPC, SMM, Content, SEM, and many more.